Ferrari 12Cilindri launch

Brief

strategy

Outcome

The Paddock Co was asked to capture the finale of a European tour to launch the all new Ferrari 12Cilindri. Obviously we said yes! 

We sent our production team in order to cover the whole event including a customer reception, live performance, dinner, speeches and vehicle reveal. 

Over 10 minutes of 4k video footage, 5 short form video reels, 100 images and an event highlight video.

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The Ferrari 12Cilindri is equipped with Maranello’s iconic naturally-aspirated V12 engine, the purest expression of Ferrari’s spirit.